Your brand’s sustainability claims are only as strong as the forest behind your paperboard packaging. In this live forest session, we’ll address the questions your customers are already asking — from biodiversity and climate impact to sourcing transparency — and show exactly how responsible forestry protects both ecosystems and your brand trust.
During this live session from a Swedish forest, we explore why biodiversity is essential for resilient ecosystems and how nature-focused forestry supports the long-term health of the landscapes your paperboard packaging depends on. Our experts will show concrete examples of how sustainable forestry is practiced, what it means in daily operations, and how these measures protect both nature and the credibility of your sustainability claims. You’ll join a guided walk around in Holmen’s forest with opportunities to see real practices up close and ask questions directly to the people who care for the forest. This session offers clarity for responsible sourcing.
Key Learning Objectives
- Many brands rely on forest-based materials, but few get to see how the landscapes behind them are actually managed. That gap in visibility can create uncertainty—especially when sustainability commitments matter for brands more than ever.
- In this live session from a Swedish forest, you’ll get a grounded understanding of why biodiversity is essential for healthy, resilient landscapes. We’ll show how forestry, when done with care and long-term perspective, actively supports the ecosystems your packaging depends on.
- You’ll see real examples from Holmen’s daily operations and meet the people who work with the forest every day. This gives you concrete insight into what responsible forestry looks like.
- Join us live from the forest to understand the journey behind your paperboard materials and the value it can add to your brand.
