Companies are constantly seeking ways to innovate through packaging. For each type of packaging, the amount of content, compliance requirements, geographical markets, and external involvement varies. The complexity driven by this variety requires careful management of content.
Packaging content can be text statements, tables, symbols, and codes, along with the graphics. Efficient packaging development depends on accurate definition, approval, and distribution of the content that appears on a package.
How is your packaging content management process? If your answer falls somewhere between "painful" and "manual", stop right there.
In this webinar, we’ll discuss the challenges facing brand owners, along with characteristics of an efficient Packaging Content Management solution and best practices related to the process. Register here!
Key Learning Objectives
- How to increase speed by creating a consistent, standardized process
- How to improve accuracy and avoid recalls with a central source of truth
- How to improve visibility by clearly assessing the impact of a change
- How to enhance quality and compliance by establishing content ownership
