The market for personalised packaging is predicted to grow to over $60 billion by 2033. Will your brand secure its share of that?
O-I’s latest webinar unveils the power of personalised packaging. Speakers from a range of drinks brand owners, design agencies and the glassmaker will cover:
• The benefits of personalisation to drinks brand owners and designers
• Brands’ successful approaches to personalisation
• How to align personalisation with sustainability goals
• How technologies like digital printing and augmented reality transform consumer engagement
• What consumers are looking for from drinks brands
Whether you are a wine and spirits brand marketer, a packaging technologist, design agency or global retailer, you can’t afford to ignore the power of personalised packaging.
This webinar will answer your questions.
Agenda
13:30 – 13:40 (CEST): Introduction, Melianthe Leeman – Global Category Lead - Wine & Spirits, O-I GLASS
13:40 – 14:00 (CEST): Trends in Wine and Spirits Packaging, Patrick Schmitt – Editor-in-chief at the Drinks Business
14:00 – 14:10 (CEST): Saint-Véran Révélis project, Vignerons des Terres Secrètes
14:10 – 14:40 (CEST): Unveiling the power of personalized packaging, Diana Goff- Foresights Manager, O-I GLASS
14:40 – 15:10 (CEST): Unlocking Brand Impact through O-I : EXPRESSIONS Activation, Taylor Smith - Industrial Designer, O-I GLASS & Paul Harris - Design Business partner, O-I GLASS
15:10 – 15:50 (CEST): Valdo's Acquarius: where art meets marketing, Matteo D’Agostino- Global Marketing Manager, Valdo & Ceci Johnson - Founder, Ceci New York
15:50 – 16:00 (CEST): Closing, Melianthe Leeman – Global Category Lead - Wine & Spirits, O-I GLASS
(Source: https://www.futuremarketinsights.com/reports/personalized-packaging-market)